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PCB Foil Paste Machine Industry leader Rises Fast in Songshan Lake, Occupying 60% of Domestic Market Share
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PCB foil paste industry leader rises fast in Songshan Lake.

Siwotech, which has occupied 60% of the domestic market share, will double its growth this year.

 (Dongguan Time Network)  Settled in Songshan Lake for three years, Guangdong Siwotech Precision Machinery Co., Ltd. (hereinafter referred to as “Siwotech”) has become a “unicorn” in the field of robot subdivision. In the sub-industry of PCB automatic laminating machine, Siwotech has occupied 60% of the domestic market share, and the global ranking is also in a leading position.

With the independent innovation of capability and the deep market cultivation, Siwotech has maintained a rapid development trend in the past few years. In 2017, Siwo’s revenue reaches nearlyRMB 65 million, and this year's revenue is expected to exceed RMB 120 million. As a "double-up" company at the Songshan Lake Park level, Siwo is also accelerating its own "doubling" process.

Its Market share has lead the world

In 2008, Siwo CEO Jianxun Wang learned from a conversation with his friends that the PCB automatic laminator was still dominated by foreign brands that time. He keenly smelled the market opportunities, so he quickly integrated the team and began a new entrepreneurial journey. The team rented a factory building in Shenzhen at the time and began to concentrate on research and development. This percussion process is two or three years.

A few years later, the team led by Jianxun Wang finally succeed in developing the product and gained wide recognition at the exhibition. Subsequently, Jianxun Wang's team received a number of orders one after another, and the company also followed on the right track.

As the scale of business development continues to grow, Jianxun Wang begins to re-plan the development of Siwo. In 2015, he relocated the company as a whole to the Songshan Lake where the robotics industry gathered, and hired a team of professional managers to lead Siwo to a new level of development at a higher level.

The reporter learned that Siwo's self-developed equipment includes automatic vacuum laminating machines and automatic film laminating machines. It specifically serves the PCB and IC carrier boards, solar energy and semiconductor industries. Compared with similar foreign equipment, Siwo's equipment is short cycle of productline, services are more comprehensive, cost-effective and other advantages.

"Siwo specializes in the production of PCB laminator, film tearing machine, pre-heater, exposure machine and a series of high-quality products. PCB is the mother of the electronics industry, China is the world's largest PCB manufacturing country, bears more than 60% of the global share, and Siwo, the market share of PCB machine has been the number one in the country." Jianxun Wang said.

From the perspective of customer feedback, the equipment developed by Siwo can help enterprises to carry out intelligent transformation of corresponding links, reduce labor costs, improve product yield, and solve the pain points of previously produced fine lines all relying on imported equipment. The PCB foil market has brought domestically-innovated products and has been recognized by domestic and foreign markets.

Last year, Siwo’s revenue was nearly RMB 65 million

From the perspective of the current business segment of Siwo, fully automatic laminating machines account for 70% of Siwo's sales, and vacuum laminators account for 15%-20%. Thanks to this, Siwo’s performance has doubled in the past three years. In 2017, Siwo’s revenues reaches nearly RMB 65 million, this year is expected to achieve revenue of RMB 125 million.

After becoming a "double-increase plan" company for Songshan Lake, Jianxun Wangled the team to advance the layout based on "multiplication" and proposed its own "double-up" plan. First, Siwo launched a large-scale R&D plan, increased R&D investment in talents and equipment, and expanded R&D team. In addition, Siwo adjusted the company's overall development strategy, according to customer needs, Siwo has transformed the production of a single device to a series of equipment, but also exploring to provide customers with integrated solutions.

At present, Siwo has 60% of its market concentrated in the electronic information industry in the Pearl River Delta, and its market share is also rising. Jianxun Wang said that Siwo won't compete with foreign leading brands by launching price war, like some companies, instead, Siwo insists on talking about products and services, learning from the top brands in Japan that have been settled for decades, and winning the market with product quality and service. .

Jianxun Wang was fortunate to come to the Songshan Lake. He said that the reason Siwo came to Songshan Lake to achieve such rapid development is due in large part to the support of government policies. Siwo will take advantage of the favorable policies of Songshan Lake to use it to provide customers with satisfactory products and services and contribute to make contribution to the development of China's electronics industry.

Prior to this, Songshan Lake introduced the "Interim Measures for the Promotion of Robot and Intelligent Equipment Industry Development in Songshan Lake", in which the first (set) of key technical equipment items were rewarded, which was a major highlight of the policy introduced this time, and Siwo also became a beneficiary.

Jianxun Wang was looking forward to the award of the first (set) key technology and equipment project introduced by Songshan Lake. In his opinion, this is a pragmatic move that Songshan Lake encourages robot companies to take the lead in the intelligent manufacturing of innovation and achievement.

Source: www.timedg.com

 

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