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126% Success Invitation to the Animation Expo,With the Participations by Lots of Big Names both at Home and Abroad
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November 11 witnessed the launch of a press conference before the official opening of the 9th China International Television Animation Copyright Protection and Trade Expo (hereinafter refer to as “Animation Expo) in Dongguan. Nearly 30 media from state, provincial and municipal levels and foreign countries took part in the press conference. According to the Executive Committee of the Animation Expo, 227 enterprises, namely 126% of the original target, had confirmed their participation in the Animation Expo before October 31. They include CCTV Animation, Shanghai Animation Film Studio, Hong Kong Soap Studion, HTC Vive and other famous domestic and international companies.

  A Platform for Domestic Animation Enterprises Go Abroad

Eight sessions of the Animation Expo had been successfully held in Dongguan since its first launch and settle-down in Dongguan. As the first state-level expo themed at television animation copyright protection and trade, the Animation Expo has now become an international, professional and authoritative gala for television animation copyright protection and trade.

According to the Executive Committee, the previous eight sessions had recorded a participation of 3,435 enterprises in total in a total exhibition area of over 900,000 sqm, receiving over 4.24 million visitors. Especially, 503 enterprises took part in the 2016 Animation Expo, holding over 80 professional activities a. More than 8,200 professional visitors and 300,000 general visitors were attracted to the Animation Expo. A total transaction and potential transaction of RMB 3.46 billion had been achieved.

The Animation Expo 2017 will follow the exhibition concept of International, Professional, Market-oriented and Brand-oriented. With the television animation copyright protection and trade as its core, the copyright trading market as its support, the television animation as its focus, and the emerging industry and 4K technical application as its feature, it aims to develop into a more professional model exhibition of television animation copyright industry. With lots of Chinese characteristics, it will attract participation by more and more overseas enterprises.

Yi Animation, a company engaged in original animation production, obtained contacts with SONY and other international giants of the industry during its first participation in the Animation Expo three or four years ago. Gordons Great Escape, a 3D animation produced by Yi Animation, has been presented in many countries and regions by international partners, gaining popularity among foreign anime fans. Once an unknown animation production company, Yi Animation has now become an international explorer in the animation industry, reaching an annual income of over RMB 300 million. The Animation Expo is a great platform for our great development. Said by a management of Yi Animation.

Updated Professional Events Strengthen Industrial Matchmaking

Five exhibition zones (6,000 sqm) will be set up for the 9th Animation Expo. By October 31, the exhibition layout had been completed for 227 participating enterprises, namely 126% of the original target. They include CCTV Animation, Shanghai Animation Film Studio, Zhejiang Danan, Aofei Animation, Fantawild, Creative Power Entertaining, WinSing Animation, Guangzhou BlueArc, Global Digital, Beijing Dream Castle, Hong Kong Soap Studion, Huahua Planet Entertainment, SetopingWorkShop, Chiilaku Limited, HTC Vive, Unity, EON Reality and other famous domestic and international companies.

Whats more, the Executive Committee has invited enterprises from other provinces for visit and matchmaking by means of phone calls, sending e-mails and invitation letters. Promoting activities have been held in Beijing, Shanghai, Jiangsu, Xinjiang, Hunan and Shandong, with the great support and cooperation from local governmental organs and professional organizations. Preparations with regard to pre-matchmaking, entering, catering and activity guidance have started at the same time. At present, three delegations have confirmed their participation in the Animation Expo, including Jiangsu delegation (18 famous animation enterprises), Hunan delegation (17 well-know animation enterprises) and Shandong delegation (32 key animation enterprises). All exhibitors are expected to move in on November 4 and complete their arrangement on November 7.

This years Animation Expo features five updated professional events, namely, television animation, copyright protection and trade, VR industry, animation innovation design and public art. Other high-level exchange events include 5 professional brand exhibitions, 10 professional forums, 16 matchmaking meeting, 10 public art exhibitions, as well as one supporting plan. They will bring us the most updated creativity. More than 500 famous guest speakers at home and abroad have been invited to the events. It is expected to attract 5,000-odd professional visitors.

Learning from the successful experience of previous sessions, a copyright service station will be set up to provide copyright-related services to enterprises, including free copyright registration for exhibits, confirmation of legal source of copyright of exhibits; on-site inspection, investigation and treatment of infringements, acceptance of claims on copyright infringements during the Animation Expo, mediation of copyright disputes; copyright consultation, copyright law popularization; free intellectual property right protection service with the help from relevant departments.

Ten public arts events with an exhibition area of 2,000 sqm, including the Splendid Old Master Q 55 Wonder Exhibition, Tie Hua Yin Gou Zhan Yi Miao- Line Drawing Exhibition by Zhan Zhongxiao, China International Television Animation Copyright Protection and Trade Expo Dynamic Golden Goat Excellent Works Exhibition, Guangdong 2017 Excellent Short Cartoons on Core Socialist Values Exhibition, 2017 Guangzhou-Hong Kong-Taiwan Animation Exhibition, Jv Hui Tang Animation Big Names Performance Arts Exhibition, Childrens Drawing Guangdong Youth Animation Excellent Creative Works Exhibition, 100m On-site Image Creation Exhibition, Television Animation S&T and Workmanship Experience Exhibition, Animation-and-Game-derived Sculptures Exhibition, will be held during the 9th Animation Expo to better display and create animation atmosphere and provide more changes for animation lovers to experience different type of animation and arts.

Source: Nanfang Daily


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